San Diego, CA—5 September 2017— Music technology company MQA is pleased to announce its participation in CEDIA 2017 as a keynote panellist and exhibitor.  Show attendees will have the opportunity to learn and experience for themselves how MQA’s award-winning technology can deliver master quality audio in a file small enough to stream or download.

New MQA partners

Following major announcements at the IFA technology show in Berlin, LG’s new V30 smartphone was unveiled as the first globally available MQA handset, and MQA playback has been incorporated into the two latest portable players from Sony’s Walkman brand.  Two streaming services, global music streaming platform Deezer and Korean-based Groovers, have both confirmed their new agreements with MQA as well.

Newly announced for CEDIA are two new hardware partnerships: Norwegian audio manufacturer, Electrocompaniet, and 55 year-old family-owned hifi electronics company Rotel.  Electrocompaniet plans to integrate MQA into its high-end and custom installation lines, with several products slated to be MQA-ready by end of 2017.  Rotel plan to launch their first MQA-integrated hardware in mid 2018.

Learn more about MQA

Attend MQA’s training session on Wednesday, 6 September from 11am to 12:30pm in Room 9, to explore the various MQA playback options from entry-level through to multi-room systems.  Attendees are required to register for the session to earn 0.75 CEU for course completion.

Mike Jbara, MQA’s CEO, will be among several senior-level executives participating in the ‘Stream the Studio’ keynote, “The Next Wave in Subscription Streaming” sponsored by the Digital Entertainment Group (DEG).  This session will be held on Thursday, 7 September, from 12 to 1pm, in Ballroom 20A, and is free to all CEDIA attendees.

MQA representatives will be available in the DEG’s ‘Stream the Studio’ Booth 5518 throughout the show, for demonstrations and inquiries.

Listen to MQA

Attendees can also experience MQA music and explore playback options from exhibiting MQA partners, including AudioQuest (Booth 4646), Bluesound (Booth 4630), Meridian (Booth 4329), NAD (Booth 4630), Pioneer and Onkyo (Booth 4500).

MQA continues to build momentum with its strong content partner network including all major labels: Sony Music, Universal Music Group, Warner Music Group and, on behalf of the independent label community, Merlin; streaming and download partners such as TIDAL, 2L, e-onkyo music, HIGHRESAUDIO, nugs.net and Onkyo Music.  New partnerships with hardware brands and music services continue to develop, visit www.mqa.co.uk for the most up-to-date partner list.