Integrated Systems Europe is one of the largest AV and electronics tradeshows in the world. Taking place in Amsterdam, it covers most of the Amsterdam RAI and plays host to almost 900 exhibiting dealers and manufacturers. This year it will be its largest yet, having expanded to all 12 halls, and over 32,000 net square-metres. ISE anticipates welcoming over 40,000 visitors between Jan. 29-31.
I am pretty excited, as I will be attending the show for the first time. ISE has been a launchpad for hundreds of exciting products and from a European integrator’s point of view, ISE is the one that people have really recommended to me. Living and working in the UK, you could argue that this may well be due to the location more than anything, but it appears to be more to do with the sheer scale of this show and all the incredible networking opportunities in-between.
Three days doesn’t seem enough to be able to get round to see everything, but I’m certainly going to give it a shot.
One aspect that I am particularly looking forward to is the chance to meet some people. I have had the pleasure and fortune to get to know some great people in the industry through Twitter, LinkedIn and especially rAVe [Publications] and Women in AV, who have helped me to learn a lot as I’ve developed my role at an AV systems integrator, Smartcomm Ltd. I hope to meet several you at ISE to catch up and pass on my appreciation in person.
Now the other portion of this trip that I am very geared up for — the toys and products!