iRoom, the Apple-certified manufacturer of iPad docking and control solutions announced that it has added eight sales representative firms in the U.S., giving the company expanded coverage and support for both commercial and residential dealers.

iRoom iO welcomes The New York Marketing Team, Fluxus Group, Phoenix Marketing Group, Performance Sales & Marketing, Bulldog Audiovisual Sales, N&S Marketing & Sales, Media Delivery Strategies and SG Western. Uncovered areas will be supported by iRoom sales staff until the markets are filled.

The industry leading sales firms were chosen on each company’s service reputation, proven sales record and in-house training capabilities along with their extensive knowledge and relationships in the custom installation and commercial AV industry.

“Our past twelve months have been dedicated to re-branding the company, refreshing the line and getting our iO Smart Control products ready,” said Chris Lehnen, general manager of iRoom iO. “Now that the products are ready, we are set to bring this exciting new category to market with the hiring of these great sales teams. We are very excited to welcome and partner with each firm.”