IC Realtime is introducing a new surveillance camera with on-board analytics to provide traffic metrics for business owners. The new 3 Mega Pixel, IP-based surveillance camera (Model: ICIP-3128-3D) is designed for retail installations and features a dual lens, dual camera design to differentiate between flat 2D objects and 3D people. When mounted towards the entrance of a retail environment, the ICIP-3128-3D leverages advanced stereo vision algorithms to provide people counting metrics back to the business owner that can influence important decisions on store layout and products displays.
Metrics available to business owners through the installation of the ICIP-3128-3D by an IC Realtime dealer include heat mapping which provides an immediate visual summary of information collected by the camera on the most popular or heavily trafficked areas of the retail environment. Additionally, the ICIP-3128-3D surveillance camera can be used to provide metrics on how many patrons entered or exited a certain boundary within a certain amount of time with 98 percent accuracy.