We’ve all heard the jaw-dropping stats about HDBaseT and how consumers won’t be able to get their hands on it fast enough, with experts such as Futuresource Consulting expecting the demand to quadruple in 2016.
But our role in the AV industry is to educate consumers along the way on what their transition to HDBaseT really means and how it relates to their bigger and pixel-packed screens.
So as experts and educators, what are our talking points for HDBaseT?
- Distance. HDBaseT provides fully integrated HD audio and video, Ethernet, bidirectional control, and power over a single Cat5 cable – up to an incredible 326 feet.
- Reliability. Delivery of uncompressed HD video, audio, Internet and RS232 and IR control signals to multiple devices over a single Cat5e/6 cable.
- Affordability. Reduction in costs for your infrastructure and installation.
- Simplicity. One cable. Simple. The modern, sleek look that every business and consumer craves.
As our industry continues to move toward HDBaseT, compatibility becomes the next issue, especially among smaller companies that are using HDBaseT technology, but not calling it HDBaseT. Yet another reason our responsibility as educators is so important.
How do you educate consumers about the transition to HDBaseT? What are your talking points? Let me know in the comments below if I missed anything!