City Focus: Chicago’s Top Digital Signage Installations
As a proud Chicagoan, I relish any opportunity I have to boast about the wonderful city I live in. And, as an expert in digital signage, I cannot help, but notice the multitude of wonderful exhibits we have here in Chicago. In retail, entertainment venues, recreational settings, and more, digital signage can be seen almost everywhere in Chicago.
Have you had a chance to tour the city lately? If not, consider some of my favorite digital signage installations as you make your way through The Windy City.
The Under Armour Store
Under Armour’s 30,000-square-foot building on the Magnificent Mile features digital signage throughout its two levels, including a five-sided video screen. An area on the second level is designed for kids to use technology to measure and compare their height, weight, and even how high they can jump. With sports gear, interactive games, and more, health truly comes full-circle here in the most tech-forward way. It’s also a great way to entertain guests and encourage them to return in the future.
The Chicago Sports Museum
The Chicago Sports Museum includes some of the most unique, hi-tech interactive experiences in Chicago. Visitors can test their skills to see how they measure up against some of Chicago’s most talented athletes with the “Play with the Legends” baseball, basketball, football and hockey interactive games. The best part for patrons is that the games are made for all ages.
Visitors get to feel as if they are playing with and against Chicago’s most famous athletes in the Hall of Legends. Games include a virtual All-Star Home Run Contest, defending the goal against the Blackhawks’ Patrick Kane, shooting hoops with Scottie Pippen of the Bulls, taking a shooting challenge with the legend Wendell Young of the Chicago Wolves, and more.
Fun fact: Peerless-AV® designed, manufactured, and installed multiple kiosks throughout the space.
See what the museum has to offer:
Sculptural Video at Millennium Park
If you haven’t experienced Millennium Park before, it’s a must see attraction. Near the corner of Michigan Avenue and Monroe Street there stands two 50-foot towers each including an LED video wall on the inside that overlooks a reflecting pool. What makes it more unique is the figures actually appear to be communicating with each other. The videos featured last several minutes, cumulating in water spouting from the center of each figure’s mouth. Each tower utilizes 147 LED screens.
Do you have an eye for art? Tell us: What are your favorite digital signage installations in the city?