AV migration to an Ethernet infrastructure was recognized as a means of addressing the needs of professional AV equipment in addition to lowering total cost of ownership (TCO) and enabling transparent integration of new services. Currently, however, the deployment mechanism lacks flexibility and interoperability.
The transition from non-networking (non-Ethernet and non-IP, like HDMI) to networking (Ethernet and IP) has already started. AV and production media and controller solution builders are already moving to take advantage of this standards-based transition, seeking not only lower TCO (no more license fees), but also scalability (more efficient deployment, installation, and management) to enable new services and capabilities.
Many switch and endpoint vendors support for IEEE 802.1 AVB. Starting from Cisco NX-OS Software Release 7.3, Cisco supports the standard on Cisco Nexus 7700 platform switches, which include capacity at 10, 40 and 100 Gigabit Ethernet ports.
In Cisco’s white paper, they describe AVB designs based on the IEEE 802.1 standards and deployment use cases for a Cisco AVB enterprise media network. You can read it all here.