Cadac Console Unveiled Brand-New Product Portfolio at ISE 2024
Cadac Console’s return to ISE and the unveiling of an entire new product portfolio, in the form of its flagship CM-Series integrated audio mix and network system.
Here’s a video we shot of it at ISE 2024:
An initial milestone on day one was the signing, at the show, of a US distribution agreement with Italian Speakers Imports. By the end of day three the U.K. console designer had had “conversations” with over 26 distributor organizations from around the world. Coming out of the show, advanced negotiations were underway with four highly prospective partners for territories in Europe and Asia, with preliminary discussions to be followed up with several others.
“Securing serious interest in distribution for our new product offering was the primary objective of launching at ISE, as the show provided a unique opportunity to reach a wide breadth of potential partners,” said James Godbehear, director of marketing and business operations. “Obviously there was some degree of apprehension in turning up at ISE with an entirely new product portfolio, after an extended period of absence from the market. But the immediate and sustained positive reaction the CM-J50 console inspired was beyond our most optimistic expectations.”