BroadSign Partners With TINT to Add Social Media Integration

TINT---Exterion-Image-0616BroadSign has partnered with TINT to make its social media marketing platform readily available to Digital Out-of-Home (DOOH) media owners.

TINT’s platform allows marketers and advertisers to source real content from local communities, which increases engagement and drives conversions through dynamic social platforms and layouts. DOOH media owners using BroadSign’s automated CMS will be able to personalize and control the content taken from major social networks, messaging apps, review sites and blogs before displaying it on prominent screens with the confidence that only desired content will be played.

BroadSign and TINT had already partnered on an Exterion Media UK’s March 2016 World Wildlife Fund campaign and Global Radio activation across the London Underground projects but this new partnership will enable everyone to take advantage social media platforms such as Twitter, Facebook, YouTube and Instagram being integrated in to a display’s content.

Here are more details.