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Here’s What BrightSign, Now Led By Steve Durkee, Will Do at InfoComm 2024

brightsign infocomm 2024

BrightSign will showcase new solutions and programs at InfoComm 2024, headlined by the BrightSign XC5 media player, now with the choice of either BrightSignOS or Microsoft Windows. The BrightSign XC5 offering provides options for customers who require a Windows environment backed by purpose-built digital signage hardware.

With this update, BrightSign sets new standards in flexibility on Intel-based XC5 models, XC2055 and XC4055, the company’s most advanced media players to date. Both can be purchased with an operating system (OS) choice of BrightSignOS, Windows 11 IoT or Windows 10 IoT. The BrightSign XC5 remains a pioneer in delivering outstanding performance, transforming video walls and multiple screens into captivating experiences while delivering revolutionary PC-class motion graphics and breathtaking 8K video. All models are backed by BrightSign’s hardware standardization for consistency and speed to market.

“By expanding our partner ecosystem and strengthening relationships across the enterprise, we’re making it easier for organizations to leverage the endless possibilities enabled by purpose-built digital media players,” said Steve Durkee, chief executive officer at BrightSign. “Our mission at BrightSign is to advance the digital signage industry and empower customers to attract, engage, and captivate audiences by bringing visual content and experiences to life. Backed by the reliability, flexibility, and security of BrightSign’s solutions, customers can confidently deploy dynamic experiences with more choice than ever.”

BrightSign will also share updates to several of its core programs designed to give customers more control and support on their digital signage journey:

BrightSign Trade-In Program: Launched in Q2, the Trade-In Program helps customers upgrade their Series 1, 2, and 3 players to Series 5 models. Customers enjoy the superior speed and advanced features of the Series 5 players, along with a smooth hassle-free transition, while contributing to BrightSign’s ongoing commitment to a greener future.

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BrightSign Bright Alliance: BrightSign has announced CMS partners across Bright Alliance categories: Elite, Premier, and Advanced. As part of the Alliance, CMS partners have access to a comprehensive support system designed to enhance technical, sales, and marketing efforts. The Bright Alliance program fosters mutual growth and generates business opportunities.

BrightSign Built-In Innovations: BrightSign continues to grow its Built-In offerings alongside partners including Bluefin, Mimo Monitors, TCL MOKA, and XPO Screens. New sizes and form factors will be on display at InfoComm for the first time.

Stop by the BrightSign booth (#W2101) at InfoComm to explore our newest solutions, experience our interactive demos, and learn more about our trade-in program. More information can be found here: https://www.brightsign.biz/infocomm-2024

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