BrightSign 4K Media Players Bring The Avengers to Life in Las Vegas

BrightSign_logoBrightSign, LLC®, the global market leader in digital signage players, today announced its involvement in the Marvel’s Avengers S.T.A.T.I.O.N (Scientific Training and Tactical Intelligence Operative Network), an immersive and educational experience at Treasure Island Las Vegas that uses cutting-edge digital signage technology to bring guests into the world of The Avengers.

Guests are granted access to the official S.T.A.T.I.O.N. headquarters and taken deep into the Marvel Cinematic Universe via an expansive network of nearly 100 displays powered by BrightSign’s 4K digital signage media players. On display is an extensive range of Avengers operational equipment such as Captain America’s uniform and shield, Bruce Banner’s laboratory, Hawkeye and Black Widow uniforms and weapons, Vision’s birth cradle, Ant-Man’s helmet, a preserved Chitauri from the Battle of New York, Iron Man’s MK 45 suit and the Hulkbuster suit.

Guests first enter a ticketing area flanked with BrightSign-driven displays, and once cleared for entry they proceed to a briefing room where they are prepped for their adventure via an exciting and informative video presentation. Once the briefing is complete, guests are credentialed as honorary civilian “agents of S.T.A.T.I.O.N.” and proceed into the attraction, prepared to protect the world from future alien invasions.

The entire experience is app-driven, enabling guests to explore characters at their own pace, accessing a vast array of intelligence files, classified studies and experiments that explore the history and scientific origins of Marvel’s The Avengers. Each section of the attraction features interactive digital signage, from individual touch-displays to impressive video walls, including an eight-screen video wall that lets guests use interactive touch controls to manipulate the Hulk.

Content for the attraction was provided by Victory Hill Exhibitions, with hardware implementation including network infrastructure and BrightSign’s media players completed by iTech Las Vegas and Diablo Sound. Visit the Treasure Island Hotel & Casino Las Vegas website to learn more about Marvel’s The Avengers S.T.A.T.I.O.N. attraction. For more information about the 4K media players used in this attraction, and the rest of BrightSign’s portfolio of digital signage solutions, visit