ENGLEWOOD, CO – MARCH 20, 2014 – BitWise Controls, a leading innovator of powerful and flexible control and automation systems, today announces the addition of independent sales representation firm, Comprehensive Brands, to execute the company’s strategic growth initiatives in the Midwest (US). Serving as an extension of the company’s sales force, and tasked with providing ongoing outreach and education to further promote the BitWise Controls brand in IL and WI.

“Comprehensive Brands has a fantastic reputation in the region for being technical but approachable, detailed but concise,” said Doug Jepson, Channel Director for BitWise Controls. “ As our representative, it’s important that the same quality service is delivered in the field, just as it is at the factory. We selected Comprehensive Brands for this reason and are pleased to have them on our team.”

Mike Barrett, Principle of Comprehensive Brands shares that, “Dealers see BitWise Controls as a strategic addition to their offering as the line represents not only a significant value in terms of combined feature-set and customization capabilities, but also in the end-user experience provided by a BitWise system. The line delivers everything an installer needs and an end-user wants. We’re thrilled to be the Midwest representative for BitWise Controls.”

Designed and backed by more than 20 years of mission-critical control, monitoring and AV systems integration experience, BitWise Controls provides powerful and flexible control and automation solutions for commercial, industrial, and residential control applications. To learn more, visit www.bitwisecontrols.com, send an email to sales@bitwisecontrols.com, call (866) 932-2292, or follow @BitWiseControls on Twitter.