BenQ America’s newest addition Colorific projector line is the HC1200, purpose-built to follow the sRGB (standard Red, Green, Blue) industry color-space standard. The sRGB color space is well-specified and designed to match typical home and office viewing conditions, rather than the darker environment typically used for commercial color matching (like most projectors).

The sRGB standard ensures that each one of their HC1200 projectors has a set expectation of colorimetry right out of the box. This is an interesting move by BenQ and, to our knowledge, the only projector that pre-set to sRGB — not just having an sRGB “mode.” What this will appear to the average viewer is a brighter than spec’d lumens (as better colorimetry means better color accuracy and contrast ratio).

BenQ says that the HC1200’s sRGB color accuracy makes images that look as bright as 4,000-lumen projectors.

Aimed at the install market, the HC1200 projector has 1.5x zoom, 2D keystone correction and an embedded test pattern, both RJ45 (LAN) and RS232 control and connectivity options such as dual HDMI, USB and dual VGA.

Here are all the specs on the $1,399 projector.