Barco Ships Field-Level LED Screens – LED Ad Borders for Screens

Barco has entered the “Sports Perimeter” market in launching the SP-4816 LED field perimeter ad boards.  Made popular at European Soccer matches where the pitch (field) is lined end-to-end and side-to-side with banner advertising at eye level, field perimeter signage is going digital with this new Barco LED solution.

Barco tells rAVe the system was designed specifically to meet the demands of outdoor signage while being creative in the way it displays advertising as the sports perimeter can be genlocked with camera equipment – thus, making it flicker-free on the television screen at home and to the live audience.  Barco also claims to color-balance the two.

Go here to learn all about it:  http://www.barco.com/en/sports/product/2255