Barco and Deltoid Expand Partnership to Strengthen Turkish Market Relations

barco logo web
Barco, the leading manufacturer of innovative visualization solutions, and Deltoid Technology, a Turkish system integrator and supplier of professional display technology, today announced the extension of their existing partnership. The new distribution agreement for the Barco projection and image processing solutions leverages an already strong partnership for the past decade and is aimed at strengthening the position of both companies in the growing Immersive Experiences market in Turkey.

Barco and Deltoid Technology have been partners for more than ten years with a market share of over 90% in the Turkish control rooms industry with the Barco LED, LCD and RPC video wall solutions. Going forward the companies wish to expand its market share and extend the successful collaboration into the entertainment market such as museums, theme parks and visitor attractions.

For this reason, they have chosen to extend the partnership which will cover the distribution of the Barco projection and image processing portfolio in the Turkish market. The partnership takes off to a great start with first orders for E2 Gen 2, S3-4Ks, G-series and F80 projectors already signed and delivered.

“The Barco video walls are the obvious choice for all our control room installations,” says Serkan Kaya, General Manager at Deltoid Technology. “In recent years, Turkey has invested significantly in the development of museums and visitor attractions. Deltoid sees the rise of these new immersive experiences as an important revenue growth opportunity. And if we want to tap into that market, we must choose the best partner with the industry-leading solutions. Barco’s expertise with global immersive experiences and strong projection portfolio will allow us to offer a great solution package to our partners and customers.”

“Barco is excited for this extended partnership with Deltoid,” adds Ta Loong Gan, Global Sales VP for Immersive Experiences at Barco. “We are convinced that together we can leverage the success of our collaboration in the control rooms sector and take it into the growing entertainment and immersive markets. We are looking forward to seeing lots of new Barco-powered immersive experiences in the region.”