AVIXA (formerly InfoComm International) has announced a strategic partnership with the Association of Luxury Suite Directors (ALSD) that will raise awareness of the fan-engagement benefits created by integrated audiovisual experiences in stadium and arena design. The agreement represents an expansion of AVIXA’s ongoing initiative to increase industry awareness across a variety of markets.

“AVIXA is engaged in a multi-year effort to raise awareness of the transformative impact of integrated audiovisual experiences in a range of customer segments,” said AVIXA Chief Executive Officer David Labuskes, CTS, CAE, RCDD. “Last year, we launched the initiative with programs in the retail, hospitality, higher education and banking channels. Now we’re engaging the sports venue and arena channel in order to demonstrate to team and venue owners, architects and designers that the way to create a more compelling fan experience is through the integration of audiovisual solutions. Our partnership with ALSD will enable us to reach sports thought leaders in ways that will increase business for all AVIXA’s members.”

As part of the partnership, AVIXA will host panels and roundtable discussions at the 2018 ALSD Sports Venue Design & Build Forum, June 25-26 in Atlanta and at InfoComm 2018, June 2-8 in Las Vegas. These events will bring together representatives from teams, venues, architecture and design firms and AV integrators.

The agreement also includes AVIXA sponsorship of ALSD’s Spotlight Awards, which recognizes leaders in stadium and arena design. As part of the sponsorship, AVIXA and ALSD will introduce new award categories recognizing innovative use of audiovisual solutions in sport venues.

AVIXA is here and ALSD is here.