AVAD Line Card Expands with LG Electronics Alliance

Scottsdale, Ariz. – March 13, 2017 – AVAD LLC, North America’s leading provider of solutions to the residential and commercial custom installation markets, today announced a new alliance with LG Electronics USA that gives AVAD dealers nationwide access to LG’s world-class line of home entertainment products, led by LG OLED TVs and the new LG SUPER UHD TVs featuring Nano Cell technology.  LG created the OLED TV category and is raising the bar in 2017 with the revolutionary LG SIGNATURE “W Series” OLED TVs – perhaps the most-awarded TVs in the history of CES.


LG Electronics, known worldwide for its award-winning consumer electronics, home appliance and mobile communications technologies, offers an extensive line of displays and audio video components and accessories that significantly expand AVAD’s premium-quality offerings for its customers. AVAD dealers will have access to an extensive list of products, including the most-awarded TV at CES® 2017, the super-thin (less than a tenth of an inch) LG SIGNATURE OLED W Series that provides customers a large “wallpaper” display that literally sticks to the wall.


“With LG’s focus on the premium segment of the U.S. video market, custom-installation dealers are very important to us,” said Rick Calacci, Senior Vice President, Home Entertainment Sales at LG Electronics USA. “Joining forces with AVAD complements our existing distribution channels and brings cutting-edge LG technologies to even more custom dealers.”


LG has long been a premiere innovator in the display industry, especially with the industry-leading LG OLED TVs.  The LG Electronics line will be available at all AVAD US Locations for AVAD dealers.


“At AVAD, we’re thrilled to provide a wider breadth of premium display brands for our dealers, along with more profit and revenue opportunities.” said Jon Zabel, AVAD’s VP of Sales and Vendor Management. “The new AVAD means giving our dealers exciting new choices such as LG along with leveraging our national footprint and expansion plans into new markets to provide more solutions for more dealers.”


Dealers can contact their AVAD representative for product availability.

For more information on AVAD please visit http://www.avad.com in the U.S.