Sara Abrons

Sara Abrons

Sara Abrons is executive editor of rAVe [PUBS] and managing director of THE rAVe Agency. She is also a graduate of the School of Media and Journalism at the University of North Carolina at Chapel Hill. Reach her at sara@ravepubs.com or on Twitter @SaraAbrons. Pronouns: she/her.

A Very 3D Star Wars

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I’ve never been on the 3D bandwagon. While I thought there were some interesting applications for which 3D would be useful and revolutionary (gaming, digital signage if/when glasses-free 3D becomes viable, medical imaging), I was not that excited for the inevitable flood of 3D movies from Hollywood. Movie studios love 3D. They can charge a […]

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Using Kaizen: Toyota’s Lean Business Practices

At CEDIA Management Conference this morning, the first session was a keynote from Rick Drumm, president of D’Addario, a manufacturer of music accessories. His topic was “Using Lean Practices to Open New Opportunities.” At D’Addario, they have adopted the Toyota style of lean and efficient business management, known as kaizen. Kaizen literally means in Japanese, “small improvements.” Drumm spoke about how businesses […]

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They’re Golden

Yesterday, I had the opportunity to go down to the Georgia Institute of Technology in Atlanta for Sanyo’s 3-millionth projector event. In celebration of their 3-millionth projector coming off the line, Sanyo donated a PLC-WTC500L to Georgia Tech. The projector was sold through AVI-SPL, and they were on hand as well. Sanyo specifically chose Georgia Tech to be the recipient of this projector […]

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