S. Ann Earon, Ph.D., is president of Telemanagement Resources International Inc. (TRI), a 40-year-old management consulting firm specializing in unified communications & collaboration (UCC), AV, and IT. She is the Founding Chairperson of IMCCA, the non-profit industry association for conferencing, collaboration, and unified communications. She can be reached at AnnEaron@aol.com or 609-597-6334.
Digital marketing is the component of marketing that uses the internet and online-based digital technologies such as computers, mobile phones and other digital platforms to promote brands, products and services to potential and current customers. The process of digital marketing has many layers including targeted digital communications, content creation, branding and social media marketing. Key […]
What’s the difference between building a collaborative space for a company with boomers versus building one for a company with a lot of millennials and Generation Z? Is there a difference in what should be included? For the first time in history, there are five generations in the workplace. They are: Traditionalists — born 1925 […]
With all the changes taking place as a result of the pandemic, what do you recommend organizations consider to successfully transition back to the office? Transitioning back to the office requires more than logistics and out-of-the-box video solutions. It requires quantifying employee and client needs and exploring communications options for sharing information and collaborating at […]
For a residential integrator looking to get into the “resimercial” (and therefore home office) segment of the market, what are some steps you’d recommend? After experiencing a global pandemic, we have all realized that remote work productivity has often outpaced in-office work; many workers experienced significant value in working from home. Working from home is […]
Do hybrid meetings really work for both in-person and remote participants? Or is meeting equity just another buzzword? Simple answer: Yes, hybrid meetings really work for both in-person and remote participants if technology, connectivity and environmental issues are addressed. Keep in mind any meeting is only as good as its weakest link. If people have […]
Is there a “best” videoconferencing software? When would you recommend someone use Google Meet versus Microsoft Teams versus Zoom? The “best” videoconferencing software is the one that meets the needs of your organization and users, and too few AV/IT folks take the time to find out what their users truly need. In today’s environment, all […]
