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Atlona Introduces AVoIP Sales Team to Support Recently Introduced OmniStream Product Line

atlonahiresSAN JOSE, July 11, 2016 – Atlona, a leading manufacturer of connectivity solutions for AV systems, introduced its new AVoIP sales team, which represents nearly 50 years of pro AV industry experience, to support its recently introduced OmniStream product line.

The new AVoIP team members include Michael Crisci, business development manager, in the U.S.; Reto Spörri, senior sales engineer in Zurich; and Seth Powell, sales engineer in the U.S.

OmniStream is the company’s first line of networked AV products designed for integrating and distributing 4K/UHD video, audio, and RS-232 control over Gigabit Ethernet networks employing off-the-shelf network switches. These models offer several industry-first features, including high density, dual-channel encoding and decoding; redundant AV networks and streams; encrypted content distribution; network error resilience and broadcast-quality 4K video compression with very low latency.

Michael Crisci, Business Development Manager

Crisci is responsible for building relationships and partnerships to develop business opportunities. He is based in New York.

His more than 20-years of pro AV experience includes his most recent position at Labrador Technology, Inc., where he was the director of workplace technology. Before that, he held positions at Crestron (Northeast solutions engineer) Steward Filmscreen (Eastern regional commercial sales manager) and Altell Systems (director of operations). He is a Certified Technology Specialist (CTS).

Crisci received a BA degree in history from Mercy College in New York.

Reto Spörri, Senior Sales Engineer

Spörri, a 23-year veteran of the pro AV industry, is tasked with pre-sales and project support and training of all AVoIP products and solutions for Atlona employees and business partners, including sales teams, direct dealers, distributors, representatives and consultants. In addition, he is responsible for creating and managing training materials, pre-sales support tools and applications designs in accordance with current Atlona guidelines and certification standards. He is based in Zurich, Switzerland.

Previous to Atlona, Spörri was an AV consultant at Intelliconcept AG, a Swiss company that engineers and designs AV, CCTV, IPTV, IT media and digital signage systems, since February 2015. Before that, he split time as a technical support manager and an area sales manager at Barco in Switzerland over the course of 15 years.

Spörri has a Swiss federal diploma in audio-video electronics.

Seth Powell, Sales Engineer

In this position, Powell is responsible for training and pre-sales support for sales teams and dealers for the OmniStream product line. He is based in Raleigh, North Carolina.

Most recently, Powell was the sales applications engineer at Extron Electronics, where he designed and conducted troubleshooting of professional AV and control systems. He also was an instructor at Extron institutes where he conducted demos and trained resellers and new Extron applications engineers on the company’s product line.

Powell received a Bachelor of Science degree in electrical engineering from North Carolina State University.

“Our recent introduction of OmniStream AVoIP solutions represents a turning point for Atlona, and we have assembled a team of savvy industry veterans to help us establish our new line with current and new customers,” said Ilya Khayn, Atlona’s co-founder and CEO. “Their combined pro AV experience and knowledge will provide Atlona with a running start towards our success in this important emerging area.”

About Atlona

Atlona is a leading global provider of AV and IT distribution and connectivity solutions. In an ever-changing industry, the company has been designing and engineering innovative, award-winning products for a diverse range of residential and commercial AV and IT markets, including education, business, government, entertainment, and healthcare.

Atlona’s products and services enable system designers, integrators, consultants, and installers worldwide to simplify installation, minimize maintenance and maximize the versatility of premier automated control solutions.  Backed by an industry-exclusive 10-year warranty, Atlona’s customer-driven products are designed and developed with the features, performance and reliability that leaders demand.  More information about Atlona is available at http://www.atlona.com.

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