Volume 7, Issue 10 — October 16, 2013
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2 B or not 2 B (What Makes the Next Gen Client Different)
By Joel Rollins rAVe Columnist
Last month, we talked about the idea that the next generation of client will have changing standards in quality, production values and even the very nature of work and communication. I proposed that these changes would create fundamental differences in the way they made purchase decisions, especially those involving the public communications aspect of what they do. This, of course, would include most of what we do in the commercial audiovisual industry.
This month, we will talk about the fundamental changes that will drive these different ways of making decisions.
A different way of evaluating effective communications
The most fundamental change I can think of in communications, and one that is masked somewhat by the sheer number of communications types that are available, is the basic expectation that far more of the next generation’s communications are considered shared or public.
This will be driven by the rapid change to communications types that lend themselves to making information public. Social media, SMS, Web-based meetings and cloud-based systems all lend themselves to the much faster, and sometimes less deliberate, publication of information. The next generation is growing up comfortable with the expectation that very few of their communications that travel electronically will be truly private. They are growing up on the Web, and every day see that even private information is quickly republished. And the genie cannot be put back in the bottle. Therefore, it’s reasonable to presume that the next generation of executives will, by their very nature, conduct things more openly. It’s a simple change that is often not seen by the current generation of executives. In fact, studies indicate that junior executives are using social media for business communications at a much higher rate that their bosses believe they are. As the next generation takes over, this basic and often unstated tendency will drive the way they do things. In the business, we need to have an expectation that information that we pass to clients will be shared with others, in a fundamental change from what we currently expect. Currently, most of us become outraged when our ideas or proposals get into the hands of potential competition. The next generation will expect this.
A different view of quality
For the last couple of decades, the audiovisual industry that I have been part of has fought what we consider a decline in production values. In talking to friends around the staging industry, the general attitude that I get is that public events are planned on shorter time frames and with less detail than they used to be. The next generation values immediacy more than a meticulous attention to detail. The quality of a video is not interpreted by its impact on individuals, but by how fast it is produced, and even more by how fast it spreads. In other words, “Oscar” is going to be nowhere near as important as “viral.” Recently, I have seen more than one company publish a motivational video that was created simply by combining submitted camera phone footage from their employees. In fact, one of the new ways of evaluating the message content of a video production is by how many of the organizations people were involved in producing it.
A different view of how project teams operates
Another fundamental change in decision-making criteria will be the fact that these next generations of executives will find the idea of working in amorphous project teams the norm. They have the expectation that teams will form and reform during a project as different talents are needed or desired. At its very root, this questions the idea of how they will look at supplier loyalty. Currently, most of the businesses in our industry are heavily reliant on “owning” a client. We try to build client loyalty by attempting to satisfy all of their project needs, project after project. But we could easily see a change to reevaluating suppliers based on very specific job and talent requirements for each job, especially as the teams in charge of these functions within our client organizations may itself change from one project to another.
A fundamental comfort with electronics as part of their life
The most blatantly obvious change that we are already seeing is the entry of a generation of clients who are fundamentally comfortable with electronic systems. In fact, this results in them taking for granted system interoperability that we have long charged premium dollars to create, whether on a stage or in a board room. In their private lives, and in their offices, they are used to data that is easily shared between multiple devices and control that is plug-and-play. This is already causing them to dive deeper into project cost than they have in the past, because they do not understand all of the custom work and programming that will have to be done to create the same effects in a meeting situation. And, the scary fact is, they may not have to. But we are already seeing people with these expectations in our end of the business, because their very comfort with the technology has them already being put in charge of the things that we do.
All told, these changes are simple and obvious, but profound. We will need to expect them and have more effective methods of dealing with them in order to stay in business.
Next month, we’ll examine some ways for our strategies to morph as our clients do. IMHO. Leave a Comment
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New Fujinon Lens with 55x Zoom is Designed for Large VenuesFUJIFILM’s latest lens is the XA55x9.5 HDTV Telephoto box-style lens, which is designed for large venues that require tight shots from long distances. Like the company’s XA50x9.5, this lens is available with a built-in lens support bracket for mounting on an ENG-style camera. Removing the need for additional camera lens support increases the cost efficiency of this lens.
With built-in optical image stabilization, Fujinon thinks the XA55x9.5 will hit the sweet spot in Fujinon’s complete line of 2/3” studio/field lenses — it has a focal length from 9.5 to 525 millimeters (or 19.0 to 1050-mm with a 2x extender) and its 16-bit encoder outputs zoom, focus position and other lens data, allowing it to combine CGI with live images.
The lens also provides practical features including proprietary Digital Quick Zoom and a detachable DigiPower servo drive for remote control of zoom, focus and iris with 130-bit accuracy.
Full specs on the lens are here. Leave a Comment
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Christie Adds 46-Inch LCDChristie added a 46″ LCD cube to its line today in the form of the FHD461-X, a 1920×1080 resolution direct LED-lit LCD that’s specified at 4000:1 contrast ratio and with a brightness of 700 nits (cd/m2). The bezel on this LCD is only 0.13″ (3.4 millimeters) — top/left — and 0.08″ (2.0 millimeters) — bottom/right. Inputs include two HDCP-compliant HDMI ports, VGA, DisplayPort and DVI. This is an Energy-Star compliant display that only uses 0.5 watts in standby. It can be mounted horizontally or vertically in a video-wall application. In addition, the Christie FHD461-X uses a true commercial-grade LCD panel and has an anti-glare coating. One unique feature is that you can control up to 25 panels through single RS232 using Christie’s Video Wall Toolbox software on a remote PC. It’s less than 3.75″ deep.
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JVC Debuts Entirely New Home Theater Projector Line – All 4K Capable
JVC Professional today announced a new line of home theater projectors that incorporate a new imaging device, upgraded version of the company’s e-shift technology, 4K source compatibility and a user-selectable Intelligent Lens Aperture.
The entire line is D-ILA based and has a new wire grid polarizer. JVC has also added a user-selectable Intelligent Lens Aperture that is spec’d to allow for deeper blacks. And projectors equipped with 4K e-shift3, the latest iteration of the company’s e-shift technology, feature a 4K signal input (at 60p) so that now both 4K and 2K sources can be displayed as 3840×2160 images.
JVC’s 2014 projectors are the Procision Series DLA-X900R, DLA-X700R and DLA-X500R, marketed by JVC’s Consumer AV Group, and the Reference Series DLA-RS6710, DLA-RS67, DLA-RS57, DLA-RS4910, and DLA-RS49, available through JVC Professional Products Company. All are 3D-enabled and offer 4K e-shift3.
The new JVC projectors use three sixth generation JVC D-ILA imaging devices. This new device features a pixel gap that’s 40 percent narrower than the previous chip for a smoother picture, a 10 percent improvement in light efficiency for a light output of 1,300 lumens, and improved native contrast, which is also enhanced by a new, third generation wire grid optical engine. As a result, native contrast ratios for the new projectors are:
- DLA-X900R/RS67/RS6710 150,000:1
- DLA-X700R/RS57 120,000:1
- DLA-X500R/RS49/RS4910 60,000:1
To further boost contrast, JVC has developed a user-selectable Intelligent Lens Aperture. When engaged, JVC’s Intelligent Lens Aperture produces deeper black levels while maintaining white levels superior to what’s delivered by competing projectors using a dynamic iris – performance attributable to JVC projectors’ inherent high native contrast capabilities. The contrast ratios:
- DLA-X900R/RS67/RS6710 1,500,000:1
- DLA-X700R/RS57 1,200,000:1
- DLA-X500R/RS49/RS4910 600,000:1
JVC’s 4K e-shift technology was first developed to upconvert and scale 2D HD content to a 4K signal. With 4K inputs, the new JVC projectors can now process 4K signals as well to deliver a smooth, detailed image. Picture performance is further optimized by a new Multiple Pixel Control (MPC) processor with eight-band detection. The MPC processor offers four presets plus an Auto setting that automatically selects the best upconversion process by detecting the frequency of each pixel.
Picture quality is also enhanced through a new Clear Black feature that provides local area contrast enhancement, and improved Clear Motion Drive (CMD 3). CMD 3 uses a new LSI and new algorithm to deliver a significant improvement in motion artifacts on diagonal lines on 4K and 2K 2D content and 2K 3D content.
Other new enhancements for 2014 are:
- Two memory settings for pixel convergence that can be used to store correction settings for external lenses.
- New smartphone app that provides remote control of the projector, including picture settings.’
- Adobe RGB picture mode on the top five models.
Key features carried over from the 2013 line include:
- Active shutter glasses for 3D viewing use RF rather than IR technology to offer more stable synchronization and extended range while avoiding possible interference with IR-controlled devices.
- Lens memory settings – Ten for the DLA-X900R, DLA-X700R, DLA-RS6710, DLA-RS67 and DLA-RS57, and five for the DLA-X500R, DLA-RS49, and DLA-RS4910. These store custom focus, zoom and horizontal/vertical lens shift position. This allows a constant height display of 4:3, 16:9, 2.35:1 or any other scope content without an additional anamorphic lens.
The flagship DLA-X900R and DLA-RS67/6710 are built using hand-selected, hand-tested components and have a 150,000:1 native contrast ratio and 1,500,000:1 dynamic contrast ratio. For 3D viewing, they come with two pairs of PK-AG3 RF 3D glasses and a PK-EM2 3D Signal Emitter. The DLA-RS6710 also includes a spare lamp and comes with a five-year warranty versus a three-year warranty on the DLA-X900R and DLA-RS67.
The DLA-X700R and DLA-RS57 have a native contrast of 120,000:1, dynamic contrast ratio of 1,200,000:1 and come with a two-year warranty.
Two current models, the DLA-X35 and the DLA-RS46, remain in the line for 2014 and the new JVC D-ILA home theater projectors will be available November at the following prices:
- DLA-RS6710 $12,499
- DLA-X900R/DLA-RS67 $11,999
- DLA-X700R/DLA-RS57 $7,999
- DLA-RS4910 $5,199
- DLA-X500R/DLA-RS49 $4,999
All the complete specs are here Leave a Comment
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Chief Adds Extra-Large Mobile Monitor Cart to Fusion LineChief has launched the Extra-Large Fusion Mobile Cart. Using rounded edges, the new Chief XPAU is part of its Fusion series that includes features for easy customization. The cart was designed for extra-large and touch panel displays from 55” to more than 100” and up to 300 pounds (136 kilograms). The cart also can be customized for dual monitor video-conferencing use with the dual monitor accessory and a camera shelf.
Other features include:
- A turn knob to allow a single user to easily adjust the screen height 48-65” (122-165 centimeters)
- Flexible cable covers for lay-in access anywhere along the column
- Room for internal storage of AV components, including hardware to vertically mount 2 RUs of AV gear
- Black or silver finish
Here are all the details. Leave a Comment
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Sony’s NXL-IP55 Takes the Cabling Out of Live Camera Events
Sony’s new NXL-IP55 utilizes IP technology to simplify the camera set-up and cabling of live productions. Now it’s possible to transmit essential broadcast signals from up to three different cameras via a single IP LAN with low latency. That means you save time and money by reducing the number of cables required compared to conventional systems. Installation is straightforward, so set-up time is also significantly less.
Features include:
• Transmits genlocked signals with ultra-low latency of less than one field (1/2 frame).
• Multiple inputs and outputs. Upstream and downstream transmission of HD video, audio, and various control signals via a single IP LAN network.
• Broadcast-Quality Full HD 1080p Resolution. Transmit full HD broadcast-quality multi-channel video and audio via a 1-Gbps Ethernet network. Sony says the unit supports full HD 1920x1080i and 1280x720p 4:2:2 video formats.
• With its compact and portable design, the NXL-IP55 can be configured into any existing live production system and can transmit signals over a LAN infrastructure, making it ideal for multiple camera live production applications, IMAG, Staging, sporting events or concerts.
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NanoLumens Aims Studio Pro Series at Broadcast and Live Events NanoLumens today announced its Studio Pro Series LED displays for broadcast studio and live events applications. Launched last wee k at the Atlanta regional section of the Society of Motion Picture & Television Engineers (SMPTE) September meeting, Studio Pro gives users the flexibility of using a curved or flat LED screen.
The company claims to have eliminated the annoyances of pixilation, moiré artifacts and inconsistent color while cutting down on studio lighting conflicts and noisy operation with the Studio Pro Series too. The Studio Pro Series display draws about as much power as a household appliance and can be plugged directly into a normal 110 volt wall socket. Additionally, all NanoLumens displays are made from up to 50 percent reclaimed material and can be completely recycled.
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DataVideo Intros 3G-SDI DAThe new DataVideo VP-597 is a two-input, three-output 3G-SDI (with re-clock) distribution amplifier that supports embedded audio. Both inputs can be controlled by an A/B switch or GPI remote (non-locked).
A typical application for VP-597 would be to feed six monitors, all in separate locations, with a program output, then use a remote or local switch to display a second source such as a logo, black screen or a test pattern. You could even use color bars as a second source to make sure all the monitors look good. Input sources can be selected using a toggle switch or GPI closure.
VP-597 comes complete with a locking power supply connector, AC/DC power supply and a CD that includes PC software for control via the VP-597′s mini USB port. The software allows you to select input sources and GPI modes (pulse or level), update to the current firmware revision and restore the factory defaults.
Here are all the specs. Leave a Comment
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Extron Ships VN-Matrix Codec for 3G-SDI Over IP Extron has just started shipping the VNC 325 3G-SDI — a VN-Matrix series codec that streams SDI, HD-SDI or 3G-SDI video and embedded audio over standard IP networks. The VNC 325 transports low latency, production-quality SD or HD video with embedded audio. Two channels of audio can be streamed with video in low bandwidth applications or up to 16 audio channels can be streamed in ancillary — ANC data blocks of four channels. Form factor improvements from the VN-Matrix 300 Series make it compatible with Extron rack mount accessories.
The VNC 325 uses the PURE3 codec, which provides an unmatched combination of bit rate efficiency, low latency, visually lossless image quality and a high immunity to network errors. It preserves a high image quality and keeps latency to a minimum without the need for Forward Error Correction, which increases bandwidth and encoding delay. Common applications include transport of camera video across a campus, production collaboration and studio to studio media exchange. With its very low encode and decode latency of just 35 ms each, the VNC 325 is also excellent in applications that must support bidirectional communication or remote device control.
Here are all the specs. Leave a Comment
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Analog Way Debuts Pulse2 Analog Way’s Pulse2 is a mixer and matrix switcher that’s based on its Midra platform. Pulse2 adds several improvements over the original Pulse, including a size increase — it’s now housed in a 2RU enclosure — with better air circulation and cooling. It now has eight seamless inputs and 14 input plugs: 4x universal analog, 4x DVI-D, 4x HDMI and 2x 3G-SDI plugs and offers something Analog Way is calling CleanCut — the ability to fade through black or loss of sync. EDID management is included for six of the eight inputs.
Pulse2′s two outputs are matrix and can be scaled. It has features such as pan, zoom, edge blending, fade, dissolve, cut, wipe, slide, audio breakaway, audio delay and balanced stereo outputs, plus internal test patterns for setup and two frame layers with background and foreground positions. Analog Way claims that preset management has also been improved. In addition, Pulse2 offers “Swap and Split” — the ability to switch between a PIP and a live background source (Swap), or the display of two PIPs side-by-side on a colored or frame background (Split).
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New Products at PLASA London 2013PLASA London 2013 will feature a brand new floor plan, two new bars, three new business lounges, and three new educational theaters — all in line with its mission to be the world’s premier platform for pro audio, lighting and stage technologies.
This year the show (at ExCeL London from Oct. 6-9) will host a plethora of global, European and UK product launches for the pro-audio and entertainment lighting industries.
Here is just a selection of the new products that will be on show at PLASA London 2013:
Avolites will launch a range of wings to extend the capabilities of all of its Titan consoles — the Sapphire Touch Wing, Sapphire Media Wing and the Titan Mobile Wing. The Titan Mobile Wing gives direct access to items that are always needed, such as Shape Overlay Cues blinders, house lights, smoke machines or performer key lights for TV productions.
AC-ET will unveil the new lighting product range from Vision, alongside the latest offerings from Chroma-Q, PixelRange, Spotlight, SGM, Philips Selecon and Mole Richardson.
ArKaos is promising to give customers tantalizing hints of the ‘magic yet to come’ with sneak peeks at the new Studio Server and Video Optimiser. The Studio Server is a four-output media server with all the ease of full MediaMaster Pro features on board. It has been designed to deliver optimal images for the high-end demands of studio, concert tour, television and corporate applications. ArKaos new Video Optimizer allows you to convert video files to optimal format with just a couple of clicks.
Artistic Licence brings three innovative new products to PLASA London. nanoScope is a pocket-sized, battery-powered tester for DMX512 and RDM; eSense promises to unlock the potential of RDM for smart monitoring applications — currently a hugely under-used resource; and Art-Osc is a new protocol that allows remote interfacing of lighting control data via smartphones or tablets.
Chromalech will present Elidy software version 2.0 for the first time in the UK. Elidy, the world’s first LED matrix fixture capable of projecting volumetric graphics, was launched at PLASA 2012; this free upgrade introduces ‘Animation Maker’, an integral powerful GIF sequencer which controls Elidy like a moving light using the minimum number of DMX channels. Also new for PLASA, Chromlech completes its Elidy range with the introduction of the Elidy striplight, an LED strip projector composed of either 5 or 15 LEDs that incorporates all the technology and functionality of the Elidy panels and also, in a revolutionary new development, brings a new Addressing Technology to the market.
HARTING, the provider of connectivity and RFID solutions for audio-visual multimedia installation and asset management applications, will be showing Han-Eco Outdoor, a new addition to HARTING’s Han-Eco connector family specifically designed for outdoor applications. The Han-Eco Outdoor connector housing is based on robust high-performance plastic material, making it weather resistant and light-weight.
The Le Mark Group has chosen PLASA 2013 for the UK launch of its new range of Dirty Rigger GLOWMAN LED series, the Backstage Light Glove. Featuring integrated i-lume technology by fibretronic, GLOWMAN combines workwear expertise with cutting edge LED technology. The gloves are ROHS compliant with a luminous density 30,000 MCD, and are touch screen compatible with all major phone and tablet touch screen devices.
MilTec will introduce the production versions of its British-made Mini-Map miniature LED screen that measures 155×155-millimeter with 36 pixels and is controlled via DMX512. Two versions are available, one for touring and one for installation. The idea behind the product is to allow small and medium sized companies to produce effective pixel effects on a budget and using standard cabling.
Robert Juliat will exhibit for the first time with its new UK partner, Ambersphere Solutions, and will introduce a new motorized yoke as an accessory for its range of Fresnel lanterns. This option will be of great assistance to operas, theaters and all venues requiring automated fixtures.
AC Audio offers hands-on demos including Soundcraft, Yamaha and Allen & Heath alongside RCF active line array system and loudspeaker products from Nexo.
Norton Audio will highlight its LS3 line source array and club sound system P1 in the show’s exciting new AudioLab Arena sponsored by Medialease.
Pioneer is set to enter the professional audio market with the launch of its flagship club sound system.
TC Group will return to PLASA London to showcase its recent product launches. Lab.gruppen will provide this year’s main focus, with the new, affordable amp range. On top of that, the flagship PLM 20000Q – which comes incorporated with Lake Processing, will also be on the stand. Tannoy’s appearance will be spearheaded by its successful passive column range VLS Series, the first Tannoy product to incorporate FAST (Focused Asymmetrical Shaping Technology), which helps deliver “unique acoustic performance benefits not previously seen across a full range of passive column loudspeakers.”
The show opens next week and if you’re interested in attending, go here. Leave a Comment
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MIDAS Unveils New Mixtender 2 App for iPad MIDAS this week announced the availability of its new Mixtender 2 iPad App for the PRO Series and XL8 digital consoles. Providing remote access to virtually all key console functions with smooth and responsive system metering, Mixtender 2 offers support for multiple iPads, allowing FOH and monitor engineers to work collaboratively from any location in the venue.
Mixtender 2′s upgraded feature set includes full-screen EQ editing for highly accurate individual channel adjustments, VCA and POP group unfolding and member editing function, plus a quick navigation page with comprehensive level metering that allows engineers to monitor all signals while away from the console.
Also new in Mixtender 2:
- Pan and delay controls
- Bus mix mode display and editing
- Parametric EQ with safety locks
- In-place output GEQ editing
- Channel naming & color selection
Here are the mixer’s specs. And, here’s where you can get the app for free. Leave a Comment
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dB Technologies Intros Sigma Series Active Speaker LineThe new Sigma Series of loudspeakers from dB Technologies is a new portable audio system for live sound that the company says can be set up quickly and can be easily tweaked after rigging.
The Sigma Series features new custom speaker components designed exclusively for the series by RCF, as well as the latest generation of DSPs and dB Technologies Digipro power amplifiers. The series features three cabinets which can be used by themselves, or stacked or pole mounted to create the size system necessary for the venue.
Included in the Sigma Series are the S115 15” two-way active speaker, S215 double 15” quasi three-way active speaker and S118 18” subwoofer:
- S115 — 15” two-way active system: This is a full range FOH speaker featuring a 15” woofer with 3” voice coil couples with a 1.4” high frequency titanium compression driver with 2.8” voice coil on a 60×40 CD horn waveguide. Specs include a frequency response of 46 Hz-20 kHz (+/- 10 dB), a new generation 1000-watt RMS Digipro G2 amplifier and 133 dB max SPL.
- S215 — Dual 15” quasi three-way active system: Many venues demand high SPL and low frequency response. This full range system provides just that in a single cabinet. Loaded with dual 15” phase-plugged woofers with 3” voice coils, coupled with a 1.4” titanium compression driver with 2.8” voice coil on a 60×40 CD horn waveguide, this system is designed to handle considerable loads. Specs include a frequency response of 42 Hz-20 kHz (+/- 10 dB), a new generation 1400-watt RMS Digipro G2 amplifier and a maximum of 139 dB max SPL.
- S118 — 18” active subwoofer: It offers an 18” low frequency woofer with 4” voice coil. Features include a frequency response of 32 Hz-110 Hz with switchable crossover at 80 Hz and 100 Hz, plus a new generation 1400 watt RMS Digipro G2 amplifier. This subwoofer cabinet achieves 134 dB max SPL.
The Sigma Series features 24-bit/48 kHz DSP with system presets (flat, boost) and limiter (dual active peak, RMS, thermal). The Digipro G2 power amp modules are rated at more than 90 percent efficient and designed to ensures that the output of the cabinets remains even and transparent.
Unique to this series is the H.E.T. cabinet housing. Remarkably rugged, the housings are made of premium quality multiply wood with a hardwearing, durable and scratch-resistant coating. Rugged plastic side panels provide excellent protection for the housing as well as integrated grips for transport. The cabinets are also designed so they can be easily stacked, or offer pole mount option.
Here are all the specs. Leave a Comment
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Extron Now Shipping Scalers for 3G-SDI and HDMI Cross Conversion Extron is now shipping the DSC 3G-HD A and the DSC HD-3G A scalers for 3G-SDI and HDMI. The DSC 3G-HD A converts 3G-SDI, HD-SDI and SDI video signals to HDMI, while the DSC HD-3G A converts HDMI to 3G-SDI/HD-SDI/SDI. Both products feature advanced Extron video signal processing with 1080i deinterlacing, Deep Color processing, aspect ratio control and additional processing features for optimal format conversion and image quality. A wide range of selectable output rates is available, independent of the input video resolution or frame rate, to ensure compatibility with downstream equipment. For both products, audio from the analog stereo input or the digital video input may be embedded onto the video output.
The DSC 3G-HD A and DSC HD-3G A offer several features that enhance and simplify AV system integration. Both scalers feature input equalization which conditions incoming 3G-SDI or HDMI signals to compensate for signal loss over long input cables. The DSC 3G-HD A includes an SDI input loop-through with reclocking to eliminate high frequency jitter. The DSC HD-3G A features a genlock input with loop-through and two simultaneous 3G-SDI/HD-SDI/SDI outputs.
Enhanced audio capabilities for both products include audio embedding, input gain and attenuation controls, and input audio muting. For the DSC 3G-HD A, analog stereo audio or up to four pairs of AES audio channels from the SDI input can be embedded onto the HDMI output. With the DSC HD-3G A, analog stereo audio or HDMI multi-channel PCM audio can be embedded onto the SDI outputs.
For more information on the DSC 3G-HD A, go here.
For more information on the DSC HD-3G A, go here. Leave a Comment
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Elite Screens Intros Airflex 5D Mobile Projector CartAirflex5D (a division of Elite Screens) has launched its ZAF-Cart, a wheeled stage case that can accommodate up to six projectors simultaneously. It was developed to make multiple-projector set ups a whole lot easier and less time consuming for rental and staging professionals. With time being a finite element in professional stage production, this solution protects its product in transit while offering easy access for the connection of power sources, video players and course Airflex5D’s multi-projector stacking processors.
Features include:
- Heavy-duty aluminum mobile cart with locking wheels
- Convenient left and right handles for easy lifting
- Accommodates up to six projectors
- Individual shelves allow angular level adjustments
- Ventilation holes on all six shelves
- Removable built-in filter clip for Stereoscopic Linear or Circular Passive 3D applications
Here are the details. Leave a Comment
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For all you REGULAR readers of rAVe Rental [and Staging] Edition out there, hopefully you enjoyed another opinion-packed issue!
For those of you NEW to rAVe, you just read how we are — we are 100 percent opinionated. We not only report the news and new product stories of the ProAV industry, but we stuff the articles full of our opinions. That may include (but is not limited to) whether or not the product is even worth looking at, challenging the manufacturers on their specifications, calling a marketing-spec bluff and suggesting ways integrators market their products better. But, one thing is for sure, we are NOT a trade publication that gets paid for running editorial or product stories. Traditional trade publications get paid to run product stories — that’s why you see what you see in most of the pubs out there. We are different: we run what we want to run and NO ONE is going to pay us to write anything good (or bad).
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A little about me: I graduated from Journalism School at the University of North Carolina at Chapel Hill (where I am adjunct faculty). I’ve been in the AV-industry since 1987 where I started with Extron and eventually moved to AMX. So, I guess I am an industry veteran (although I don’t think I am that old). I have been an opinionated columnist for a number of industry publications and in the late 1990s I started the widely read KNews eNewsletter (the first in the AV market) and also created the model for and was co-founder of AV Avenue, which is now known as InfoComm IQ. rAVe [Publications] has been around since 2003, when we launched our original newsletter, rAVe ProAV Edition.
Everything we publish is Opt-in — we spam NO ONE! rAVe ProAV Edition is our flagship ePublication with what we believe is a reach of virtually everyone in the ProAV market. rAVe HomeAV Edition, co-published with CEDIA and launched in February 2004, is, by far, the largest ePub in the HomeAV market. We added rAVe Rental [and Staging] in November 2007, rAVe ED [Education] in May 2008 and then rAVe DS [Digital Signage] in January 2009. We added rAVe GHGav [Green, Healthcare & Government AV] in August 2010 and rAVe HOW [House of Worship] in July 2012. You can subscribe to any of those publication or see ALL our archives by going to: https://www.ravepubs.com
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