What a week it’s been. Between recovering from COVID-19, editing Gary Kayye’s much-anticipated Kayye’s Krystal Ball article and keeping up with all the new internet things like the metaverse, it feels like the past week has been a year long.
Let’s unpack all that real quick.
Kayye’s Krystal Ball is Gary’s annual article (and webinar!) in which he goes through his AV predictions for the next year. These predictions include upcoming trends, problems and manufacturers you should watch for! (He also goes through his predictions from the year before and analyzes what he got right and wrong. The past two years have been tough ones to make predictions about, though. Sorry, Gary!) Overall, it’s a great article that really highlights things you should check out in our industry.
In the second article this time, Scott Tiner does a great job helping us understand what the heck the metaverse is. I live on Twitter and I basically just ignored it (I lumped it in with NFTs in the category of “Things That Are Probably Not My Business”). But when Scott compared it to games like Fortnite and SimCity, it made a lot more sense to me. Do I think it will take off completely? Not really. MAYBE it will be a trend that lasts for five minutes. I do know an amateur rapper trying to make it by buying an island via the metaverse. But I don’t really think Scott can explain that one.
Enjoy the newsletter, my friends! Happy Wednesday!
P.S. LAVNCH WEEK 5 is March 1-3 — don’t forget to register to catch Megan A. Dutta and me co-hosting three days full of thought leadership, new products and education!