When I worked in advertising in New York City, in many regards, summer always felt like the most relaxed work season. Even though half-day Summer Fridays gave us an extra push Monday through Thursday to finish up (mostly so we could beat the weekend traffic out of the city), it was always worth it.
It’s officially summer, but who else feels busier than they’ve ever been? (I picture you all collectively raising your hands, if only for my own satisfaction in that what I wrote is legit.) It’s been tough, y’all. But I’m holding out that being busy is good. As you’ve probably seen, heard and read, the AV industry is definitely busy. Every time I write a newsletter intro, I’m impressed with what I see. While it has disrupted business tremendously, it feels like the pandemic, in a sense, has given our industry a sort of fire under our a**es. I wonder if, looking back, we’ll see this moment as one of the most innovative in our time. It’s an interesting consideration.
Enjoy the issue, and let us know what you think about this week’s features.
