Hey there, Ed #AVtweeps! It’s Katie this time. How has your week been?
Take a look at a piece by Hope Roth that takes a deep dive into the chip shortage. I’m the first to admit that I don’t understand how or why the chip shortage happened, so this article was a great read that helped me learn more about the supply chain! Get a better understanding of the chip shortage issues in Hope’s piece here.
Another column for you this week comes from Mark Coxon. In “AV Is More Than the Sum of Its Parts,” Mark discusses how AV systems that don’t work together fully can make for a bad user experience. He gives an example of how amusement park rides can make passengers feel sick if the illusion of G-force from a ride doesn’t match the visuals of an AV projector. Since AV is more than just its parts, making systems perform better together should be the ultimate goal!
That’s all for now. Have a great rest of your week and weekend!