Volume 15, Issue 23 — December 14, 2021

rAVe Rental [and Staging] — Volume 15, Issue 23
Latest headlines: Katie Clark on E4 Evolution and staging hybrid events and Murphy Daley on the importance of organized holiday lists.

December 14, 2021 | Volume: 15 | Issue: 23

 

Hello and happy Tuesday! I hope you’re having a great start to your week. For our first column, check out “E4 Evolution — Hybrid, Holographic and Hopeful.” I wrote this piece to cover the entire day of Almo Pro A/V‘s E4 Experience. The LAVNCH VTS platform offered a virtualized way to attend the show, and there was an important crossover in staging the in-person event with the virtual side. Madelyn Welch, multimedia manager here at rAVe, wrote about why it is important to be able to stage in-person events in a hybrid fashion:

“Our industry largely relies on in-person events since so many of the products require in-depth demos instead of pictures and spec sheets to understand the products fully. As we shift back to in-person events, there are still factors that prevent certain attendees from attending. Making sure you have the right AV setup for a hybrid event makes sure there is equity among those experiencing the event in-person and virtually.”

Our second column is by writer Murphy Daley and reminds us about the importance of lists. AV is busy this time of year, and with holiday concerts, work parties and other events, staging a connected, hybrid and celebratory setup is at the top of our list of goals. Make sure to check your lists twice, and don’t miss Murphy’s tips on making helpful and organized lists during the holidays.

That’s it for this time around! You’ll hear from me soon, but even so, I wish you a merry Christmas, happy holidays and a wonderful New Year! I’ll see you next time.

— Katie Clark

COLUMNS

 

+ E4 Evolution — Hybrid, Holographic and Hopeful [Katie Clark]

Celebrating 75 years in business, Almo Pro A/V presented its E4 Experience in partnership with THE rAVe Agency’s LAVNCH VTS platform. E4 Experience is a way to explore concepts, engage with peers, get educated on trends and see an expo for AV and IT products. This year, Almo brought 40 leading audiovisual manufacturers together for the show. Let’s look at what happened!

+ ‘Tis the Season to Keep Lists Organized [Murphy Daley]

The AV industry is usually very busy this time of year. Most customers are staring down the end of the year and need to wrap up projects they’ve been working on. Some customers want to get certain initiatives started and on the books before 2021 closes up. The end of the year is full of urgent emails and phone calls.

 

PRODUCT NEWS

 

+ RF Venue Develops Free Online Performance Calculator Tool [Katie Clark]

+ AVIWEST and Vodalys Partner for Cloud-Native Livestreaming Platform [Gary Kayye]

+ intoPIX TicoRAW Technology Integrated Into Nikon Z 9 Mirrorless Camera [Steph Beckett]

+ disguise’s r20 Software Update Now Offers Designer Software in Six Additional Languages [Gary Kayye]

+ AVIWEST Releases Video Call Solution for Live Production, LiveGuest [Katie Clark]

+ Crest Audio’s Tactus.Control Mixing Console Now Supports WAVES eMotion LV1 Version 12 [Gary Kayye]

+ Meyer Sound Integrates Spacemap Go Control Functions Into Solid State Logic’s Live V5.0 and SOLSA PC Software for Remote and Offline Controls [Steph Beckett]

+ TASCAM Debuts CA-XLR2d Series Audio XLR Microphone Adapter for Mirrorless Cameras [Katie Clark]

+ BrightSign and Four Winds Partner to Update Ferguson’s 1,000-Endpoint Digital Signage Network [Max Englert]

+ FOR-A Corporation Showcases FT-ONE-SS4K Ultra Slow-Motion Camera and Envivo Ribbon System Stadium Solution [Katie Clark]

 

INDUSTRY NEWS

 

+ AREC Appoint Tukans as Distribution Partner for United Kingdom and Ireland [Max Englert]

+ Neutrik Americas Acquires Major Custom Cable for Market Expansion [Steph Beckett]

CASE STUDIES

 

+ DiGiCo SD5 Consoles Take Dermot Kennedy Concert To The Road [Katie Clark]

+ Hippotizer Boreal+ and Karst+ Media Servers Bring Freddie Mercury Back to Life in Tribute Concert [Katie Clark]

+ L-Acoustics L-ISA Immersive Sound Brings Three-dimensional Presence To Outdoor Opera Show [Katie Clark]

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