Volume 15, Issue 16 — August 26, 2021

rAVe Rental [and Staging] — Volume 15, Issue 16
Latest headlines: Murphy Daley on the difference between permanent and event installs and news from Extron, DVIGear and Electro-Voice.

August 26, 2021 | Volume: 15 | Issue: 16

 

Good afternoon, AV pros and fans! As I am learning more and more about the audiovisual industry, I am finding a lot of interest in sound and music production equipment news. That’s why my favorite article this week is about the new XLR mics from 512 Audio. A musician myself, I find the Skylight condenser mic to be on my list of need-to-try products. How could this work in a rental or temporary setup for you or your clients?

That leads us to our column this week, “The World of Events: AV Gets Complicated” by Murphy Daley. Murphy is an expert in permanent installs, but as we know in the rental and staging world, much of the work is temporary and needs to be easily changed and adjusted. This column is about Murphy’s discussions with Tim Kerbavaz, an installer with lots of experience in the events world. What are the significant differences between temporary and permanent setups? Tim says storytelling. How can your rental and staging installations better tell the client’s story?

Also, be sure you don’t miss this case study about extended reality technologies and virtual concerts — yeah, it’s pretty rad. The temporary setup and production of these virtual environments are intricate and require many companies to work in tandem to pull off a show. Would you see a virtual concert? I would!

Find many more exciting pieces of news below. As always, I hope you have a great weekend, and I’ll see you next time! Bye!

— Katie Clark

COLUMNS

 

+ The World of Events: AV Gets Complicated [Murphy Daley]

I’m proud of my permanent installs. They are tough and can handle 90% of what the users need to have their basic meetings. Good enough can be good enough most of the time. But Tim’s specialty is the purposeful engineering of audio and video to allow an immersive story experience, and it is on another level. One day, I’d love to take part in the setup and execution of this kind of event.

 

PRODUCT NEWS

 

+ Extron Updates DTP Line With New Transmitter and Receiver Series [Gary Kayye]

+ 512 Audio Releases Two New XLR Microphones for Podcasts and Livestreaming [Katie Clark]

+ DVIGear Introduces DVI-7570 Wildcat, First In New Family of HDMI extenders [Katie Clark]

+ MultiDyne Releases New Edition to Series of Camera Adaptors, SilverBack-VB [Steph Beckett]

+ Marshall Electronics to Debut CV420-30X Camera at NAB 2021 [Steph Beckett]

+ Electro-Voice Introduces MTS Loudspeaker System Series for Stadiums and Sports Venues [Steph Beckett]

 

INDUSTRY NEWS

 

+ Megan Dutta Joins THE rAVe Agency as LAVNCH Emerging Markets Director [Morgan Lawrence]

CASE STUDIES

 

+ Extended Reality Technologies Offer a New Stage for the Entertainment Industry [Katie Clark]

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