Latest headlines: Mark Coxon on sorting through the noise of product releases before trade shows, plus news from TASCAM, AVer Information and more
February 27, 2024 | Volume: 13 | Issue: 3
It’s about to be the season of new product releases and Mark Coxon does a great job of writing about what to expect. We can categorize these new releases a few different ways, and that does help us sift through the noise! This is a great guide of things to remember as we prepare for InfoComm 2024.
Enjoy this newsletter, #AVtweeps!
P.S. How have we already made it through February?
There is a framework I use to evaluate new products and services (and hopefully cut through the buzzwords and flowery language) in order to determine which ones should be highest on my list. Most new products can be grouped into 3 categories that have varying impact on the industry as a whole.