Latest headlines: Scott Tiner on what AV can learn from WWE, Jeff Hastings on thoughtful deployment of temperature screening during COVID-19
September 2, 2020 | Volume: 12 | Issue: 17
I don’t think I’ve ever seen a story pairing AV and the WWE (World Wrestling Entertainment). But there’s a first time for everything, right?
In his column this week, Scott Tiner talks about how WWE is a sport that relies on fan engagement and interaction, largely because the show is staged and choreographed. WWE athletes need fan interaction and cheering to make the show. Meanwhile, fans add entertainment value. The tie to digital signage? Behind the scenes at the WWE was a growing audiovisual masterpiece — the ThunderDome: a special arena built to host WWE events and bring in fans virtually. The arena became filled with LCD screens, and it transformed the WWE’s virtual experience. Have a look at Tiner’s story below to see how it came together.
Also in DS news this week (in addition to the full roundup you’ll see below — including a great story about a U.S. distributor that went from LED to digital signage during COVID times), we just wrote a recap on the Display Session for LAVNCH EMEA’s ProAV Collaborative Day. In it, we saw and heard about what gives displays their visual edge. That story is here.
See you — crystal clear and in HD display resolution, we hope — for the next issue.
World Wrestling Entertainment is a sport that relies on fan engagement and interaction more than any other. A big reason for that is the fact that it is staged. Yes, there is a substantial degree of physicality that goes into it, along with choreography and excellent timing. Yet, in the end, we know it is not real, and that is why the fans are so important. The WWE athletes need fan interaction and cheering to make the show. They need to be “distracted” by the fans at times to make the story work. WWE tried for a few months to put on shows without fans, and the rating plummeted. There were complaints about how boring it was. What fans did not know is that all the while, behind the scenes was a growing audiovisual masterpiece, the ThunderDome.
A deluge of temperature-screening solutions have emerged, marketed as simple and effective ways to address new health and safety guidelines in the wake of COVID-19. But not all temperature-screening devices are created equal, and it’s important to consider their differences.
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