Almo Pro AV has introduced its newly revitalized Hospitality Leadership Team, a move designed to accelerate growth and enhance customer partnerships across the North American hospitality market. The announcement underscores the company’s commitment to delivering comprehensive technology, furniture, fixtures and equipment (FF&E), and service solutions to hotels and resorts amid a surge in demand for technology-driven guest experiences.

The division is led by Karen Castaño, recently named vice president of hospitality. With more than a decade of leadership and strategic experience, Castaño will guide the team in expanding Almo’s presence in the hospitality market and strengthening its support for resellers, integrators and end customers.

“The introduction of our revitalized Hospitality Leadership Team marks an exciting next chapter for Almo Pro AV,” said Dan Smith, executive vice president at Almo Pro AV. “This talented group brings deep expertise across hospitality, FF&E and Pro AV, allowing us to help resellers expand their capabilities, deliver unforgettable guest experiences and accelerate growth.”

Smith added that Castaño was chosen to lead the division because of her collaborative and innovative approach. “Her vision is centered on strengthening Almo Pro AV’s position as a single source for hospitality integrators and resellers for every part of a property, from guest rooms to public spaces and back-of-house operations,” he said.

Castaño, who previously served as director of Almo Pro AV’s National Business Team, said she looks forward to continuing the division’s success. “The Hospitality division has a proven record of excellence, and I’m eager to collaborate, build on their expertise and apply my strategic leadership and relationships to drive continued progress,” she said.

The team also includes Gregory Kokorda, director of FF&E sales, who leads Almo’s FF&E strategy and works closely with partners to deliver cohesive, functional and visually compelling environments for hospitality clients. Ashley Parrent, director of sales for hospitality, manages sales strategy and partner development, ensuring customers receive personalized support from planning through installation.

The updated leadership structure reflects Almo Pro AV’s ongoing focus on the hospitality segment as hotels and resorts continue investing in AV technology, FF&E and integrated design solutions to support modernization and improve guest experiences.