InfoComm Comes (or Goes) Home

InfoComm Comes (or Goes) Home

AVIXA is going out of its way to say that its new Integrated Life @ InfoComm isn’t competitive to the industry’s defacto HomeAV show, CEDIA. But, I call …

20 Square Feet of Raw Power!

20 Square Feet of Raw Power!

Working for a manufacturer in commercial AV, it can seem like the whole year revolves around two trade shows, ISE and InfoComm. Considering the scale of these …

The Power of Names

The Power of Names

Names have power. Names matter. Decades of fantasy literature have taught us that. Kvothe, the kingkiller, gained control of the very air itself when he …

Curve Jumping

Curve Jumping

It’s funny how ideas work. Two years ago, I started a draft of this blog about curve jumping. I wrote an opening paragraph and then stopped. It sat in …

A Roadshow By Any Other Name

A Roadshow By Any Other Name

Well, as you have probably heard, our international trade association has changed its name. I have heard a lot of opinions about it this week (or at least been …

Marketing AV

Marketing AV

Just about every week I do a Selling AV podcast, (shameless plug) but I thought I’d turn my attention to Marketing AV for a moment. It’s no secret …

Chief Bringing Outdoor Mounts to InfoComm

Chief Bringing Outdoor Mounts to InfoComm

Chief developed a new outdoor mount series designed to protect outdoor display investments. The new weatherproof ODM series kicks off with two durable wall …

Extracting Value from Trade Shows

Extracting Value from Trade Shows

My first trip to InfoComm was six or seven years ago, one of the years it was held in Las Vegas. I left the show completely amazed at the magnitude. With the …

5 Reasons You Should Be at NAB

5 Reasons You Should Be at NAB

Next week in Las Vegas, the National Association of Broadcasters holds their annual trade show in Las Vegas.  The NAB Show doesn’t seem to generate the …

InfoComm and UBTech 2017

InfoComm and UBTech 2017

If you have read my columns over the past couple of years, you have likely noticed a pattern. In most of the columns I try to explore creative ways for …

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