It’s Official: Panasonic and Sony Collaborate on OLED Production

June 27, 2012 - ProAV News, rAVe [PUBS],

Today, Panasonic and Sony have made their partnership in OLED (organic light emitting diode) production official, announcing that they will create a joint-owned factory to be on-line in 2013. They plan to hit the market with competitively priced TVs to rival those that will be launched by LG and Samsung by the end of the year.

SMBC Nikko Securities analyst, Kazuharu Miura told the Japan Times today that, “Sony and Panasonic wanted to do it separately, but neither of them had a choice other than to cooperate as their TV businesses recorded huge losses.”

So, competition at its finest!

OLED TVs can go completely black (unlike LCD) as both the imager and the light source are the same device (and LED). In LCD, the light source is either CCFL or LED so even when they are supposedly “off” (or in a black state) to make a black image pixel-by-pixel, they are still generating light. In addition, OLED is said to have the capability to make 60″ TVs or monitors that are less than 4 millimeters thick (0.157″) – so they are capable of being flexible.

Here is the official announcement from Reuters about the two company’s partnership: http://www.reuters.com/article/2012/06/25/us-sony-panasonic-oled-idUSBRE85O05R20120625

It’s Official: Panasonic and Sony Collaborate on OLED Production

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