Digital Signage Up 8 Percent in Q3 2013
The Platt Retail Institute has reported that the current DS index increased by 8.07 percent, from 117.34 in the second quarter of 2013 to 126.82 in the third quarter of 2013. Comparing the third quarter 2013 to the third quarter 2012, the Current DS Index increased by 1.21 percent. The Near-Term DS Index rose by 7.53 percent, indicating an increase in sentiment over the next 3-6 months.
PRI Director and Research Fellow Steven Keith Platt said, “2013 will be viewed as a fairly flat year for the industry. However, we see some very positive signs for 2014. Chief among these is the realization by many end users, especially retailers, that customer-facing technologies are now a must-have to stay relevant, rather than a nice-to-have.”
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