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Almo’s E4 AV Tour is back! The AV industry’s favorite distributor roadshow kicks off 2017 in the Chicago area next month (March 22nd) at the Drury Lane Theatre and Conference Center and in April in San Jose, California at the DoubleTree by Hilton San Jose — and this year’s event has a lot of new stuff — new AV gear, new 4K technology, new AV-over-IP, new everything. Here’s how you can register for either stop on their Spring 2017 tour: http://e4avtour.com

The day will start (after a free breakfast) with my 4K keynote — 4K: NO MYTHS, NO EXAGGERATIONS – JUST THE FACTS. The AV industry is riddled with misinformation about 4K including exaggerated specs, compatibility and performance. Meanwhile, AV integrators are left to sort out what’s real 4K or simulated 4K, only to be left vulnerable to making serious mistakes. This session will educate you on everything you REALLY need to know on how to specify, sell and integrate 4K systems right the first time. No myths, no “spec speak” — just the facts.

After the keynote, there’s an exclusive backstage tour of the 4K set-up and the show floor opens with over 40 exhibitors showing the latest in AV technology and gear. Companies like NEC Display, Samsung and Epson will show new 4K displays, plus Barco, Kramer and ZeeVee will debuts new 4K and AV-over-IP systems and then a plethora of companies will show the latest in wireless AV collaboration tools. The E4 also has the largest selection of audio vendors at any distributor conference in the industry.

But, education is at the heart of all the E4 events. Over 10 InfoComm CTS RU-approved courses pepper the day with a complete schedule of all the educational sessions here. Heck, even just my 4K Keynote alone is worth 1.5 CTS RUs! Other sessions include classes on OLED technology, the latest on interactive displays, digital signage content creation, the impact of Dante on audio and there’s even a panel discussion on IoT (the Internet of Things) that’s served up during the free lunch buffet.

It’s all free and open to anyone but, you need to register. You can see all the tour details here.